If your website has a good number of visitors, it would be tempting to know what they feel when they click on the links and check out the different pages in the site.
The point to remember is that each visitor has an opinion which maybe same or different from that of others. You’d agree – won’t you – that to know their opinion is surely a great way to define and redefine business goals.
But how can you do that?
Take the example of contact form. Every website has at least one contact form, but this is not the be-all solution. Unless there is a compelling reason for a visitor to ‘contact’ you, the contact form is seldom used for sending feedback.
If not contact form, what about comment box in the blog posts? If you feel visitors would be sending their opinion in them, REFRAIN!
2 important reasons why they won’t:
- blog comments are topic-specific, and
- they can be seen by everybody after they are published.
Thus, most websites hardly have a genuine feedback gathering system that can help the website owner in the business.
Imagine what a sheer opportunity is getting lost each day by not installing a ‘listening post’ in all the pages of the website!
Fortunately, there are a few fairly easy solutions that are great for any startup website.
One solution, as I explained in my last article, is to collect the voicemail or voice message from the visitors using a free widget. This requires that the visitor has a working microphone in her computer which most has…and that’s all that is needed to send a voice message to the website owner.
Another solution as explained in the following video is to use a modal feedback form in the website that appears on all the pages.
To embed this video, copy and paste the following code in your website:
<iframe style=”margin:25px auto 5px;” width=”560″ height=”315″ src=”http://www.youtube.com/embed/K3xm6XB680Q” frameborder=”0″ allowfullscreen></iframe>
Free Solution For Getting Feedback
There is a Pro version for use in WordPress as well that gives more control and functions in the form.
The feedback-cum-contact form looks like the image below in this website. The form, as you can see, appears on a sleek modal overlay. This has a ‘X’ button top right which allows the visitor to close the contact form if she doesn’t want to send her feedback.
The steps to install the plugin in your WordPress blog are as under:
- To install the plugin, go to the Install Plugins page (click Plugins > Add New on the left pane of dashboard) in your WordPress admin.
- Search for ‘Usernoise’ in the Search Plugins box. There is only one search result…that of the ‘Usernoise modal feedback / contact form’. Install it and then activate the plugin, so it is now ready for use.
- You need to enable Usernoise, and also confirm the settings, which is why just after you install and activate the plugin you’ll be prompted with a message for the same.
- Usernoise page is also available from the menu Settings on the left pane.
- On the settings page click on the tabs, General, Button, Form and Notifications, to change, if required, the settings for the plugin.
- An important setting is the location of the button on your webpages. In my website I have located it to the right since I already have the voicemail button on the left.
- Save the settings you’ve made/changed, and enable the plugin by clicking the checkbox, Enable Usernoise in the General tab.
That’s all you need to do to start getting feedback from your visitors. Don’t shy away from changing and testing different settings for the plugin.
The plugin sends the feedback notification emails to the admin email ID mentioned in the General Options page of your WordPress admin. This you can change if you want the feedbacks to be sent to some other email ID.
Finally, the feedback notifications only inform of fresh comments, but to see them you’ll have to login to your admin, Usernoise maintains a separate archive of feedbacks received in the admin area.
Are you using any other feedback system in your WordPress blog? Share your experience in the comment box below.